by Aditya Mohan | Apr 15, 2025 | Blogs, Book Launch and Marketing, Creative
In the quiet evenings of late 2020, I was just another aspiring writer with a manuscript saved in Google Docs and a head full of dreams. I had poured my heart into my first novel, but when it came time to prepare for the book’s launch, I quickly realised that writing...
by Aditya Mohan | Feb 18, 2025 | advertising, Agency, Blogs, Creative, Image Creative Review, Website Review
Valentine’s Week is one of the most crucial times for brands looking to launch new products, special editions, and romantic-themed campaigns. However, the challenge lies in ensuring you review, approve, and finalize everything in time for the big week. The process can...
by Aditya Mohan | Dec 30, 2024 | advertising, Agency, Blogs, Collaboration, Creative, Image Creative Review, Website Review
A Fresh Start: New Year, New Website As the calendar flips to 2025, many businesses take the opportunity to rebrand, refresh, or launch a brand-new website. A new website represents a fresh start – a chance to improve user experience, showcase modern design, and...
by Aditya Mohan | Dec 24, 2024 | advertising, Agency, Blogs, Collaboration, Creative, Image Creative Review, video content analysis
As the festive season unfolds, video content takes centre stage in holiday marketing. From warm Christmas messages to dazzling New Year campaigns, video is an essential medium for engaging audiences and capturing the season’s magic. However, producing polished...
by Aditya Mohan | Dec 17, 2024 | Agency, Blogs, Collaboration, Creative
Countdown to Christmas and New Year: The Festive Rush Begins The countdown to Christmas and New Year is a magical yet hectic time for creative agencies worldwide. For many, it’s the busiest season, packed with deadlines, last-minute revisions, and high expectations...
by Aditya Mohan | Dec 3, 2024 | advertising, Blogs, Creative, Image Creative Review, Project Management, Proofing, Review And Approval
The holiday season is a time of joy, celebration, and connection—but for creative teams, it’s also a period of intense activity. Marketing campaigns, promotional materials, and end-of-year projects demand attention, often with tighter-than-usual deadlines. Amid the...